📣 Curious Quote from the Author:
“Groups succeed not because its members are smarter but because they are safer”
“Group performance depends on behavior that communicates one powerful overarching idea: We are safe and connected.”
“Vulnerability doesn’t come after trust—it precedes it. Leaping into the unknown, when done alongside others, causes the solid ground of trust to materialize beneath our feet.”
“The road to success is paved with mistakes well handled.”
“Give a good idea to a mediocre team, and they’ll find a way to screw it up. Give a mediocre idea to a good team, and they’ll find a way to make it better. The goal needs to be to get the team right, get them moving in the right direction, and get them to see where they are making mistakes and where they are succeeding.”
“Hire people smarter than you. Fail early, fail often. Listen to everyone’s ideas. Face toward the problems. B-level work is bad for your soul. It’s more important to invest in good people than in good ideas.”
“When we hear a fact, a few isolated areas of our brain light up, translating words and meanings. When we hear a story, however, our brain lights up like Las Vegas, tracing the chains of cause, effect, and meaning. Stories are not just stories; they are the best invention ever created for delivering mental models that drive behavior.”
“One misconception about highly successful cultures is that they are happy, lighthearted places. This is mostly not the case. They are energized and engaged, but at their core their members are oriented less around achieving happiness than around solving hard problems together. This task involves many moments of high-candor feedback, uncomfortable truth-telling, when they confront the gap between where the group is, and where it ought to be.”
“As Dave Cooper says, “I screwed that up” are the most important words any leader can say.”
“The number-one job is to take care of each other. I didn’t always know that, but I know it now.”
“Belonging cues are behaviors that create safe connection in groups. They include, among others, proximity, eye contact, energy, mimicry, turn taking, attention, body language, vocal pitch, consistency of emphasis, and whether everyone talks to everyone else in the group.”
“We are all paid to solve problems. Make sure to pick fun people to solve problems with.”
“While successful culture can look and feel like magic, the truth is that it’s not. Culture is a set of living relationships working toward a shared goal. It’s not something you are. It’s something you do.”
“You can’t prevent mistakes, but you can solve problems graciously.”
“You know the phrase ‘Don’t shoot the messenger’?” Edmondson says. “In fact, it’s not enough to not shoot them. You have to hug the messenger and let them know how much you need that feedback. That way you can be sure that they feel safe enough to tell you the truth next time.”
“This is a different way of thinking about human beings," Pentland says. "Individuals aren't really individuals. They're more like musicians in a jazz quartet, forming a web of unconscious actions and reactions to complement others in the group. You don't look at the informational content of the messages; you look at patterns that show how the message is being sent. Those patterns contain many signals that tell us about the relationship and what's really going on beneath the surface.”
"Over 5 days Russell, and a host of elite entrepreneurs, will show you exactly how to build your first funnel. From idea to launch day, turn your motivation and passion into a business you’re proud of."
📚 Cognition of the Book’s Big Idea:
The outcomes are influenced by group dynamics. When a team focuses on the incorrect things, it overlooks the most important factor in its performance: the interactions between its members. However, cultivating a healthy and productive group dynamic is possible. The most effective method is to create a secure environment in which everyone feels comfortable revealing their weaknesses. When combined with a common sense of purpose, this offers the perfect recipe for success!
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